Category Archives: Audit Protection Plan

IRS Marketing

How do you take something that the IRS has said and turn that into a marketing opportunity?

Well, last week Nina Olson, who’s the National Taxpayer Advocate at IRS, came out and stated that the real audit rate in the United States is 6.2%, not 7/10 of 1%. Just to put that in perspective, 7/10 of 1% equates to just over a million audits, and 6.2% equates to nearly 7 million audits. So who’s right? Who’s wrong?

How do you turn that into a marketing opportunity? Here is what the IRS is doing. Their headcount has been decimated over the last 3 or 4 years. It’s down by 23%. So more and more, the IRS is relying on technology, and their computers are generating automatic notices. 70% of the time they’re incorrect. But here’s what the deal is, the IRS knows that there are much less protection rights for taxpayers when they send out these under reporting notices or these math error notices. There are no appeal rights with those. Not like in a real audit where you can appeal it. So your clients are getting all these notices to the tune of 7 or 8 million notices a year that the IRS doesn’t consider an audit. But to you and to your client, if they’re questioning an item on their return, that’s an audit.

So when you’re talking to your client about your Audit Protection Plan, it’s important to let them know that you’re handling all of these notices, not just audits. It’s very, very important. And the IRS is going to be sending more and more and more of these out as years go by, especially with the new Tax Reform Bill that was just signed and that’s effective in 2018. So take that information. Use it in handling objections. Use it as a marketing strategy that the IRS is sending out all these notices, which in fact is very, very true. You have to defend and resolve them. Your time is valuable. You’re either going to charge the client on an hourly basis or with one low annual fee in your Audit Protection Plan, which takes care of responding to all of these notices.

Until next time,

michael rozbruch tax and business solutions academy

 

Happy Thanksgiving and Thank You from Michael Rozbruch

I know I’ve posted a ton of blog posts during the last several weeks regarding my master class on How to Implement Your Very Own Audit Protection Plan. As a “Thank You” I’ve attached a complimentary link to one of my most popular trainings on the house!

Michael Rozbruch Thank You Tax Training

This training, on the video below, is comprised of several Tax Resolution management strategies including How to Answer Your Phones when potential clients call you, How to schedule These Appointments and How to Make Sure these prospects show up to your office or on the phone!

This training is from a sold-out a 2-day live event we did in Nashville this past August. It’s an informative and educational hour and ten minute excerpt from that event.

Michael Rozbruch Free Tax Training Video

Please enjoy this complimentary training at your leisure!

Happy Thanksgiving to you and your family and Thank you,

michael rozbruch tax and business solutions academy
-Michael

 

Online Tax Training This Thursday – Reserve Your Spot

I’m assuming you didn’t start your tax practice because you love numbers and you think the IRS is all that.

You started your practice because you wanted to make more money.

Imagine how great you would feel if you could make more money this tax season than you did last year?

Would you like to take home an extra $25,000 – $50,000 of passive income without adding a single new client?

Would you clear your schedule to see how to increase your income per return by $80 to $130 or MORE without raising your fees a single penny?

Would you like a practice that grows constantly and consistently without relying on you to do the heavy lifting?

Hopefully the answer to these questions is “Yes!” and that’s why you need to clear your schedule so that you can be on this one-time only, live training that’s taking place on THURSDAY, November 9th from 2PM to 4PM Eastern where I’ll reveal:

The ONE Proven & Simple Strategy That Adds Tens of Thousands to Your Bottom Line Without Having to Add Even One New Client or Spend a Penny on Advertising! 

We’re talking $80 – $130 more per tax return WITHOUT raising your fees… more money with no extra work… no “sales” process involved… more personal and professional freedom… the stunning secrets of having the practice you’ve always dreamed about.

RESERVE YOUR SPOT HERE

During this live training I will reveal… 

  • The secret to annual passive income in your accounting/tax practice so you can stop the vicious cycle of trading dollars for hours.
  • How to add tens of thousands of dollars to your bottom line, WITHOUT selling or spending a penny on advertising or marketing. 
  • How to get 85% – 96% of your existing tax prep clients enrolled in your very own Audit Protection Plan without having to stress or worry about increasing your tax preparation fees.

This is a one-time only, free, live event where I will not only give you the exact strategies you need to increase your recurring revenue by $25,000 – $50,000 and grow your practice without spending any extra time or money… but I’ll also be answering your questions live.

Don’t make the same mistake that so many are making that’s costing them their practice, and quite frankly, the life they really deserve.

All you need to do is click the link above for the full details and we’ll look forward to seeing you there.

michael rozbruch tax and business solutions academy

Master Class Online for Tax Professionals

Do you ever feel like you’re on the hamster wheel, constantly trading precious hours for dollars and not seeing the monetary results you want? Stop skipping your personal life and pouring yourself into grisly overtime and endlessly long hours!

On this Thursday, November 9th starting at 11AM (PST), 2PM (EST) I’m going to share a better way to make more money in your business without adding any extra work or even new clients.

Click here to Register

Taking a different path has allowed thousands of other CPAs to add tens of thousands of extra dollars in their business without the stress or cost of adding more clients.

Fellow CPA, Mike Franskoviak, was in a similar boat. He needed to scale his revenue without scaling his marketing budget. In just a few short weeks, he saw incredible results. Here’s what he had to say,

“We prepare about 500 returns a year. We had 455 clients take the Audit Protection Plan out of the 500 we showed it to! That’s a 91% “take-rate.” In total, we will generate an extra $36,000 this year alone from implementing your Audit Protection Plan System!!”
Mike Franskoviak, CPA 

During this live training, you’ll discover exactly how Mike was able to make an additional $36,000 this year alone using just this one simple strategy and how you can do it, too.

To discover how to add thousands of dollars of recurring revenue for work you’re already doing, click to save your spot now.

 

 

 

 

 

 

Look forward to seeing you Thursday!

michael rozbruch tax and business solutions academy

P.S. Spots are first come, first serve so be sure to reserve your seat by clicking the link above.

P.S.S. Join us for this is free a one-of-a-kind, totally interactive LIVE Master Class training where you’ll be able to get your questions answered.  IT’S GOING TO BE INCREDIBLE!!!

Tax Professionals: Add Tens of Thousands to Your Bottom Line

Would you like to take home an extra $25,000 – $50,000 of passive income without adding a single new client?

Would you clear your schedule to see how to increase your income per return by $80 to $130 or MORE without raising your fees a single penny?

Would you like a practice that grows constantly and consistently without relying on you to do the heavy lifting?

Hopefully the answer to these questions is “Yes!” and that’s why you need to clear your schedule so that you can be on this one-time only, live training, Thursday, November 9th at 11AM PACIFIC / 2PM EASTERN, where I’ll reveal:

The ONE Proven & Simple Strategy That Adds Tens of Thousands to Your Bottom Line Without Having to Add Even One New Client or Spend a Penny on Advertising! 

We’re talking $80 – $130 more per return… without raising fees…more money with no extra work… no “sales” process… more personal and professional freedom… the stunning secrets of having the practice you’ve always dreamed about.

On this live training, I will reveal…

  • The secret to annual passive income in your accounting/tax practice so you can stop the vicious cycle of trading dollars for hours.
  • How to add tens of thousands of dollars to your bottom line, WITHOUT selling or spending a penny on advertising or marketing. 
  • How to get your clients gladly paying you more, for work you’re now doing for FREE. 

Click here to reserve your free spot 

This is a one-time only, free, live event where I will not only give you the exact strategies you need to increase your recurring revenue by $25,000 – $50,000 and grow your practice without spending any extra time or money… but I’ll also be answering your questions live.

Opportunities like this don’t come along often. 

Simply click the link above for full details and I’ll look forward to seeing you there!

michael rozbruch tax and business solutions academy

PS. Bottom line: You do NOT want to miss out on this LIVE training taking place in just a few days. Internet bandwidth is limited, however, so click here to save your spot now to make sure you don’t miss out.

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Online Master Class for Tax Practitioners

Tax Practitioners: Would you like to add tens of thousands of dollars to your bottomline without having to add one new client or spend a penny on advertising? 

Sign up for my free online Master Class, on Thursday, November 9th, 2pm EST, where I am going to share with you the ONE PROVEN and SIMPLE strategy that will add additional, recurring revenue each year while doing the same amount of work you are already doing.

I will be doing this live webinar with Dean Graziosi, my coach and mentor. 

Dean is a multiple NY Times bestselling author and has sold a BILLION (yes, a billion) dollars’ worth of products / programs / coaching since 1998. Learn more about what Dean and what my webinar will be about in this introductory video.

CLICK HERE TO WATCH THE VIDEO NOW

Michael Rozbruch and Dean Graziosi Video

You don’t want to miss out on this one-time LIVE online event! 

Thursday, November 9th, 2017 – 2pm – 4pm EST (11am PST)

Click Here to Save Your Seat Today

See you there!

michael rozbruch tax and business solutions academy

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