I’m not talking about the rain, snow or temperature. I’m talking about the economic winter that’s already here. Here’s the truth—the markets, both the real estate and stock markets, topped out about six to eight months ago. All leading indicators now are on a significant downward trend.
Believe it or not, tax season is the best time of the year to market for tax resolution clients. I predict there will be more people with IRS tax problems in the market this year than in the previous 3-4 seasons. Why?
Watch this week’s video to find out the 3 specific reasons why this tax season has the potential to be your best season ever.
Offering Tax Resolution Services is one the best hedges against a recession. My most profitable years followed the great recession of 2008.
Now is the time, to get in on the ground floor and start offering these services so you can reap the benefits of what’s going to happen in 2019 and beyond.
Wesley Snipes was once best known for his work as an actor, particularly for his role as the vampire-hunting Marvel superhero, Blade. Unfortunately, when Snipes makes headlines these days, it’s usually due to his ongoing tax battle with the IRS. Continue reading →
Political Powerhouse Tries to Leave IRS in the Dark
Unless you have been living under a rock, you’ve probably heard of Paul Manafort and the millions he failed to pay the IRS in taxes. Due to the brief time Manafort spent as President Donald Trump’s campaign manager during the 2016 election, Manafort’s tax fraud and other crimes were often spun based on political leanings. However, the fact remains that the millions Manafort owed and the lengths to which he went to defraud the IRS are astonishing. Here are a few of the highlights that make this story so Extraordinary.Continue reading →
John: I have a sales question for you. So you know I’m pretty good at closing deals but I’m very slow because I give the prospect a lot of free information before I sign them up because I just don’t get for myself, and I think my problem is I keep comparing consumers to how I would be the consumer which is wrong because there’s very different kinds of consumers and prospects. But I don’t get how I can get someone to buy transcript analysis when we don’t even know potentially what their problem is. So I have this fear on this side of my head where I’m selling them something that maybe they don’t really need because maybe they don’t really have a problem. But on the other hand I feel like if we get some people to sign up for transcript analysis then they’re more invested, so then it’s easier to get them to sign on for other services that they might actually need. But my question is should we try to sell transcript analysis upfront more often because right now I’m just providing it for free and then only trying to get them to do a deal once we see what their problem is.
When it comes to marketing, I always say, “One is a lonely number, and you need more than one marketing strategy to attract prospects.” Let me take that one step further and say that you also need different groups of people or industries to market to. Continue reading →