Michael's LinkedIn Articles
How To Figure Out Your Marketing Spend to Attract Tax Resolution Clients
A question I get asked all the time is, “Mike, how much should I spend on marketing to attract a new tax resolution client?” The rule of thumb is, if you are doing paid marketing such as direct mail Google ads or radio, 15% - 20% of gross sales should be earmarked for your marketing budget. For…
Lessons from a Million Dollar Racehorse!
If you own your own business today a lot of people depend on you. Your family, your team members, your clients, your vendors, etc. You must view yourself as the million-dollar racehorse. Think about it, if you owned a racehorse that every time he ran, he’d win a million-dollar purse, wouldn’t you…
Don't Wait for Opportunity to Knock
I recently wrote an article in LinkedIn about how I wouldn’t be where I am at today if I hadn’t created my own opportunities, both in my personal and professional life. When I want something, personally or professionally, I make it happen. Some may believe that manifesting opportunity is just a…