Michael's LinkedIn Articles

How To Figure Out Your Marketing Spend to Attract Tax Resolution Clients

A question I get asked all the time is, “Mike, how much should I spend on marketing to attract a new tax resolution client?”  The rule of thumb is, if you are doing paid marketing such as direct mail Google ads or radio, 15% - 20% of gross sales should be earmarked for your marketing budget. For…

Lessons from a Million Dollar Racehorse!

If you own your own business today a lot of people depend on you. Your family, your team members, your clients, your vendors, etc. You must view yourself as the million-dollar racehorse.  Think about it, if you owned a racehorse that every time he ran, he’d win a million-dollar purse, wouldn’t you…

Don't Wait for Opportunity to Knock

I recently wrote an article in LinkedIn about how I wouldn’t be where I am at today if I hadn’t created my own opportunities, both in my personal and professional life.